OPERATION DEMONSTRATE
These photos show the Before and After scenes, as McCall's used the magic of modern improvements to transform the exterior and interior of its Operation Demonstrate house in Cleveland Heights.
BATHROOM £e/b/-e
BEDROOM Before
KITCHEN >4/⅞er
BEDROOM After
When Cleveland launched its city-wide Operation Demonstrate, McCall's played a key part in the program by sponsoring the complete remodeling and redecoration of a 35-year-old, eight-room house in an average residential area of the city.
Under the direction of McCall's Houses and Home Fashions Editor, Mary Davis Gillies, the old house at 2212 Grandview Road, Cleveland Heights, took on a new look and a new life! Result: More than 15,000 families visited McCall's House of Ideas for better living.
McCall's, through its authoritative home improvement and remodeling features and its exciting new Remodel A Room Contest, ties in every month with national and local home improvement programs. This is of prime importance in keeping McCall's 12,000,000 readers aware of today's trend toward better living through remodeling and redecoration.