House of Ideas
This is just one of the many ways in which McCall's takes the lead in creating and putting into action new ideas for better living through remodeling and redecoration.
In issue after issue, McCall's colorful editorial features show exciting new ideas for improving the appearance and comfort of average family homes all over the country.
Because more than 70% of McCall's 12,000,000 readers are home owners, the pages of McCall's are valuable guides to home betterment.
McCall's Remodel A Room Contest
Over $35,000 worth of prizes will be awarded to winners in McCall's new Remodel A Room Contest, in which readers are invited to plan the remodeling of any room in their own home. The Contest closes January 15, 1957. This means that for five consecutive issues McCall's will be showing its readers how to live better right where they are!
If you'd like to tie-in with McCall's Remodel A Room Contest, write now for complete details. Address: McCall's Promotion Dept., Box JB, 230 Park Avenue, New York 17, N. Y.
' he editorial home improvement feature, "Old House Into New," appears in July McCall's. For a 16-page special McCall's Report containing this feature, write to McCall's, Dept. AWH, 230 Park Ave., New York 17, N. Y.
McCall's Home Ownership Story Is Tops
3,290,000 homes are owned by families in McCall's total net paid circulation of 4,641,018. This represents 70.9% home ownership a percentage that tops each of the general mass circulation weekly magazines and all of the women's service magazines.*
McCalls
*Source: 50th Starch CMR Home Ownership percentages projected to total net paid circulation, ABC Publisher's Statements for 6-month period ending 12/31/55.
...the magazine of Togetherness in more than 4,600,000 homes every month!