Whirlpool First Spray-Arm Dishwashers:
FU60, FU60-1, FU60-2, FU70, FU70-R, FU70-1.

Portable Top-Loading D&M Impeller Models:
FP20, FP20-1, FP50, FP50-1

Refrigerators
Space King Twins & Freezers
Built-in Ovens
Continental Ranges & Platforms
Free Standing & Slide-in Ranges
Built-in Dishwashers
Water Heaters
Compact Kitchens
Food Waste Disposers
Heavy Duty Automatic Washers, Electric and Gas Dryers
Coin-Operated Washer and Dryer
Cabinets for Kitchen and Laundry
Commercial Institutional Host Products
Type Y Year Round Air Conditioning System
Room Air Conditioners
Total Comfort System Cooling
Heat Pump & Electric Heating
Filtering & Dehumidifying
Commercial & Residential Lighting
Distribution Transformers
Elevators
Micarta® Countertops

10LW40, 10LW43, 10LW44, 10LWS44, 10LW45, 10LWW45

WASHER: WA28F2WT WA28M2WT WA28M4WT WA28M6WT
DRYER: DE/DG28T3WT DE/DG28ASWT DE/DG28A7WT

Also included at end is the full 1961 price list for dealers. Please note there are a few duplicates of certain brochures in this pdf to capture everything we have found.

This item is scanned at 600dpi for super crisp clear text and images.

Very cool article on GM Frigidaire appliance designers and how they work together in an atmosphere of creativeness.

Maytag introduces their Halo-of-Heat dryer.

GE Kitchen Center wins awards for GE designers and engineers.

Surprising number of new appliances at Chicago Summer Market show.

GE's Product Man Service Manuals were produced monthly to keep service personnel up to date with new products, appliance specifications, appliance service instructions, troubleshooting procedures, older product repair and parts changes, installation instructions, customer complaints and recommendations, testing procedures, tools for repairs, wiring diagrams, timer charts, appliance history and evolution and other important information regarding their appliances.

Models included in this catalog include:
12/14
28
29
31/32/33/34/35/36
41/42/50/51/53/55
61
62/63/64
65/66/67/68/69/70
82/84/84B/85/86/87/88
91
115
334
344
348
404/409
415
434/444/454
564/574
584
589/593
634
704/704-01/706/707/714
719/728
843/858
913/913-01
918
1010/1020/1030/1060/
1070/1076
1100/1110/1118/1120/
1130/1136/1140/1149/
1151/1157/1170/1176/
1178/U6003/U6007
1330/1340/1348
2000/2001/2010/2011/
2017
2040/2048/S302l/S3023
2100/2110/2120
2200/2201/2204/2208/
2210/2260/2266
2610/2720/2726
2800
2830/2836
2900/2901/2910/2911
2940
2941/2950
2951/2970
2960/2980/2904
U4001/U4019/U4021/
U4003/U4005/U4007/
U4009
S3001
S3003
S3005
S2003/S2005/S2007

Dimensions and full Specifications, Home Demonstration, Service Procedures, Adjustments, Test Procedures, Timer Sequence Charts, Wiring Diagrams, Troubleshooting Charts and Service Helps.

600
31874

Full Page Vintage Ads:
Apex Automatic Washer, Toastmaster Fry Pan, Hoover Lark Vacuum, Lau Fans, Easy Combination Washer-Dryer, Kitchen Maid Kitchens, Hotpoint Microwave Oven, Hamilton Dryer, Better Homes and Gardens, General Electric Refrigerators, Dormeyer Power Tools, 1957 Chevrolet/Frigidaire trucks, Emerson Fans, Commercial Credit, Duluxe Paint on Westinghouse Refrigerators, Ladies Home Journal, RCA-Victor Television Sets, National Accounting Machines, Tide Laundry Detergent, Voice-O-Music Stereo Systems, Woman's Friend Wringer Washers, Caloric Gas Ranges, Ironrite Mangle Ironers, Magic Chef Gas Ranges, FSP Appliance Parts, Graybar, Chromalux, White Water Heaters and Water Softeners, Hotpoint Kitchens, Youngstown Kitchens Food Waste Disposers, Speed Queen Automatic Washers, Mallory Batteries, Gibson Room Air Conditioners, Dayton Rubber Hoses, Revco Freezers, Ben-Hur Freezers, Coroaire Heaters, Hotpoint Room Air Conditioners, Pittsburg Paint and Glass, General Electric Television, KitchenAid Dishwashers, Sylvania Television Sets, American Furniture Mart, Permaglas Water Heaters, Motorolo Television Sets, RCA-Victor/Readers Digest, Lovell Pressure Wringers for Wringer Washers, Kelvinator Refrigerators.

Double Full Page Vintage Ad Spreads:
Westinghouse Dealers, Philco-Bendix top loading washer, Maytag All-Fabric Automatic Washer, Hamilton Beach Small Appliances, Gas Appliance Manufacturers Association, Eureka Vacuum Cleaners, Hotpoint Built-in Appliances, General Electric Kitchens, Whirlpool Refrigerators, Whirlpool Freezers, Whirlpool Electric Ranges, Whirlpool Air Conditioners, Chicago Tribune, Admiral Refrigerators, Hotpoint Automatic Washers and Dryers, General Electric Vacuum Tubes, Norge Electric and Gas Ranges, General Electric Portable TVs, Frigidaire Sheer Look, Hotpoint Refrigerators.

3+ Page Vintage Ads or Catalogs:
Hotpoint Portable Television Sets, Vornado Automobile and Home Air Conditioners, Whirlpool Combination and Top Loading Automatic Washers, Life Magazine.


Other Ads:
West Bend 50-Cup Percolator, Tuttle & Kift, Beldon Electric Cords, Lamb Electric Motors, Dexter Twin Tub Wringer Washers, Bendix Dehumidifiers, Duratub Laundry Sinks, Fasco Fans, Driver Harris Nichrome, Toastmaster Water Heaters, Yellow Pages, Tung-Sol Vacuum Tubes.

Featured Articles:

• Trends—Region by Region


• Portable Sales Should be Plus Sales


• Economic Currents


• 92 Washers in Three Days
  Wash-your-own demonstrations on a sidewalk full of washers at Maytag Sales and Service, San Antonio, sold ...


• Color TV Specialist
  A Norwood, Mass man is a television specialist... specifically, a color TV specialist. That’s where he puts all his merchandising effort. Here’s what he does and how he does it...


• A Department Store Fights Back
  Despite a smaller department, fewer salesmen and less real selling, The Fair is doing a $1-million a year business against rough Chicago competition because it, like other department stores, has learned how to meet the customers' demand for price


• $300,000 from Home Demonstrations
  Unless your salesman is eager to give a home demonstration, you're not going to make many sales," says Adair. “I've found that about 60 percent of my home demonstrations bring sales, so the more appliances my salesmen can place in the home, the more sales I'm going to get.


• A Discount House Merchandises Recorders
  Primarily a TV dealership, the company began merchandising recorders four years ago; sold 100 for $15,000 the first year. Today, Berman's fast growing recorder operation is helping to offset faltering television sales and giving the business a semblance of balance—in radio-TV no mean trick.


• The Electronic Microwave Oven/Range—A Revolution in Cooking
  What is probably the greatest single advance in the art of cooking that we will see in our lifetime is already here. Here are some answers to dealer questions on how it works and how it will sell. Brand new microwave ovens are highlighted including the : Whirlpool, Westinghouse, Kelvinator, Tappan, General Electric and Hotpoint microwave ovens.


• A New Approach to Kitchen Planning
  Women who manage their households with the orderly efficiency of good business will want a kitchen that provides for all the different household operations— one centralized plant where they can launder, sew, mend, plan schedules, order, take inventories and keep their records, in addition to the regular three-meals-a- day routine. With a back-to-back plan for kitchen and laundry equipment, carefully figured space planning and double duty counters, it’s all possible in an average kitchen.


• Brazil's Galloping Appliance Market
  Despite government restrictions nearly every appliance is sold on time—10 percent or less down—and almost nobody ever defaults. Add the fact that the consumer group is increasing 15 percent a year and it's easy to see why South America's biggest country is off to a running boom


• Major Appliance Service: Repairing Electric Clothes Dryer
  Control features and safety devices are the complicating factors in dryer service and a good job requires both knowledge and concentration


• Electric Appliance News—New Products


• News—Trade Report


• Color TV Program


• EDITORIAL: Not Price Alone

Introduction of New Products for 1957 Section - (1 to 5 paragraphs about each product):
Hollywood Frozen Food Oven, Quicfreeze Refrigerators, Dormeyer Portable Mixer, Sunbeam Ironmaster, Miro-Matic Frypan, Maytag Refrigerator-Freezers, Gibson Chest Freezers, Westinghouse Refrigerators, Maytag Freezer, Blendal Blenders, Vernois Built-in Cooking Appliances, Philco Air Conditioner, Dominion Table Stove, Caloric Ranges, Quickfreeze Freezers, Sunbeam Electric Blanket, Gilber Griddle, Doryeyer Mix-Maid stand Mixer, Eureka Vacuum Cleaner, Universal Table Stove, Broan Fan, Rex Window Fan, Quacker Wall Furnace, National Food Waste Disposer, York Air Conditioner, Swanson Clocks, Dayton Fans, Broil-King Slicer and Mixer, Quick Light Charcoal Lighter, Royal Chef Grills, Westinghouse TV, Packard Bell Color Television, Andrea Console Television, Packard-Bell Televison, Philco Portable TV, Olympic Television, Zenith Portable Radios, Granco Radio, Packard-Bell Radio, Starbeam Antenna, RCA-Victor Hi-Fi, Packard-Bell Garage Door Opener, Universal Coffeematic, Electrolux Vacuum Turb-o-Utility, Toro Pony,

General Electric Co.'s 1958 clothes dryer, soon to be introduced, will feature an automatic, de-wrinkler.

Strictly Experimental is this combination freezer-electronic range which General Electric demonstrated lost month. Housewife simply makes menu selection by pushing up to six of the 14 selector keys at top of unit. Dishes are then automatically conveyed to electronic oven at proper intervals so that completed meal comes out at one time. The freezer racks con be loaded with either pre-frozen commercial foods or home-prep a red meals . G-E officials emphasize that unit is nothing more than logical development of existing appliances and "does no take the place of a good cook." Instead, the XP C-1 allows housewife to prepare meals in advance and frees her from work while meal is being cooked.

Introducing new limited time "Drop-In" Maytag Automatic Washers, models A106F, A107B and A407B.

Maytag Advertising Banners

New Value Brochure

Maytag News including: Agitator Shaft Improved, Color Shading Changes, etc.

Maytag Value

The Maytag Dishwasher Belt, an Industry First!

The Maytag Fabric-Matic Automatic Washers, A107 and A407

Know Your Dryer Controls

The Confusion in Care Labels

The Satisfied Customer

The Power Module, The "Helical Drive" of the Dishwasher

Sales Ideas

New Magazine Ads

Service News

Dishwasher Selling Guide

New Maytag Dishwashers with the remarkable Power Module.

Maytag Crossword Puzzle!

New Maytag Indoor Clock

Sections include: General Facts, Installation, Cabinet Service, Drum and Drive, Electrical Components, Troubleshooting and Schematics/Wiring Diagrams.

Dishwashers: WU1000, WU902, WU702, WU502, WU302, WC702-302, WU202.