Please note there is some relatively minor water staining on these brochures, but they were cool/rare enough to post anyway.

Washers: WD-A, WC, WID, WIC-A
Dryers: DE, DG, DEC, DEG, DEI, DGI, DECI and DGCI.
Laundry Centers: LC-115, LC8-3 and LC-3.

30" Electric Ranges: R-30, RG-35, RC-30, RCG-35, RE-36, RE-38S, REG-38, REG-38C and REG-39CD.
40" Electric Ranges: RE-47, RGC-45, RE-45.
Twin 30 Electric Ranges: REG-637V and REG-639CV.
Microwave Ovens: RCM-1, RCM-3, RCM-4 and RCM-6.

Model changes often come at varying times during the year. We have made every attempt to give you the latest information available at the time of the printing of this booklet.

DWUW-Under-Counter Model
DWFW-Free Standing Model
DWSW-Sink Combination Model

In addition, the following four special models were available:
DWUW-1-Under-Counter Model With Primer Finish
DWFW-2-Free Standing Model With Wood Top
DWFW-3-Free Standing Model With No Top
DWSW-4-Sink Combination With Stainless Steel Top

Washers: W756, W765.
Dryers: T369C, T366.
Ironer: B864E.
Dishwashers: G530, G530U, G530I
Vacuum Cleaners: S130, S236i, S225

AH, AHS, BH, BHS, CH, DH, FH, EH

1957 Models:
AJS, EJ, FJ, HJ, RJ, DJ, KJ, CJ, IJ, KJ


With your new Westinghouse Speed-Electric Range you will seldom find it necessary to stand at your range and stir foods while they cook ... or to lift a lid to see whether the water has boiled away or whether the food is done. That's because electric cooking heat is accurately controlled. It gives you the same fine results day in and day out.

No doubt, you have a fine reputation for your skill in baking. You'll be delighted with the wonderful results ... all without worry on your part ... from the Miracle Sealed Oven.

Your Westinghouse Speed-Electric Range will do the work for you ... provided you do the necessary planning and thinking.

Please read these instructions carefully. By doing this, you and your Westinghouse Speed-Electric Range will become wonderful cooking partners.

Benefits Customers are Looking For
Glossary
Systems Monitor of new Digital GE Dishwashers
Performance Flexibility
Energy Monitor Chart
Installation Information
Premium Dishwashers
Deluxe Value Dishwashers
Dishwasher Model Comparison Chart
Warranty Information

Models Highlighted: GSD2800D, GSD2600D, GSD2400D, GSD2200D, GSD1200T, GSD940D, GSD900, GSD640D, GSD600D, GSD50D.

October 1952 Issue
25th Anniversary Issue

PART 1- THE PAST as recorded by ELECTRICAL DEALER
The Product Story- 20 page pictorial review of the history and significant developments in Appliances: Washers, Dryers, Ironers, Hot Water Heaters, Ranges, Refrigerators, Dishwashers, Vacuum Cleaners, Fans, Air Conditioners, Food Mixers, Housewares, Sewing Machines, Electric Blankets, Clocks, Electric Kitchens, Irons, Toasters, Radios, Television. For the Automatic Washer, they show the invoice of the very first sale of the Bendix in 1937!

The Dealer Story--Pioneers in retailing electrical appliances
The Salesman's Story- A new business was launched by specialists
The Distributor Story--The backbone of modern marketing
The Advertising Story-History of Appliance Advertising
The Time Payment Story- Financing plans make mass selling possible
The ELECTRICAL DEALER STORY-History of a growing magazine
Looking Back-Promotion ideas from the early days

PART II- THE PRESENT as a milestone of industry progress
The Fifth Freedom-A report to consumers on electrical living
There's Always Room At The Top- Little known facts about men in the news

PART Ill- THE FUTURE as viewed by marketing and advertising experts
The Presidents' Forum-Industry executives predictions
Marketing And Advertising Forum-The five -year outlook
Can These Be Tomorrow's "Growth Appliances"- A designer's conception
From Cubby Holes To Showrooms- Appliance centers go modern

Great full page ads including:

Laundry Equipment:
ABC-O-Matic Automatic Washer
Speed Queen Dryer and Wringer Washer
Laundry Queen "Truly" Automatic Washer
Bendix Washer and Dryer
Apex Automatic Washer and Dishwasher
Tide's Frigidiare Washer Promotion
Dexter Wringer Washers
Woman's Friend Wringer Washers
Whirlpool Washer and Dryer showing both St. Joseph and Clyde Plants
Thor Automatic and Semi-Automatic Washers
Easy Spindrier Washers and Easy Wringer
Hamilton Dryers

Dishwashers:
American Kitchens Dishwasher
Crosley Dishwasher

Vacuum Cleaners:
Royal
Lewyt
Hoover
Apex Strato-Cleaner
Cadallic
Universal Jet-99
Eureka

Easy Golden Regent,
Frigidaire Fabric-Master Custom Imperial,
General Electric Filter-Flo,
Hamilton,
Hotpoint,
Kelvinator,
Push Button Lady Kenmore,
Kenmore 800,
Maytag,
Norge Dispensomat,
Philco-Bendix Automagic,
RCA Whirlpool Imperial Mark II,
Speed Queen,
Westinghouse Laundromat.


Other ratings include Small pleasure boats, Nursing bottles and nipples, Control of the common mole, Greater safety in the use of power lawn mowers, Tubeless tires: are they suitable and safe for recapping?, 1959 Cadillac 62, 1959 Mercury, 1959 Pontiac, Hood ornaments still impaling adults and children.

Sections include:
Safety, Introduction, Full Control Panel Views, Warranty, Specifications, Installation, Product Operation, Systems Operation, Service Diagnosis, Functional Components and Parts, Wiring Diagrams and Home Ec Talk.

3-D9, 3-D9P, 3-D7, 3-D7P, 3-D5, 3-D5P, 3-D3, 3-D3P, 3-D2, 3-D2P, 3-D1, 3-D1P, 1-DO, 1-DOP, 3-D4

Whirlpool/Kenmore
GE/Hotpoint/JC Penny
Frigidaire/White Westinghouse
Speed Queen

Topics include:
Basic Maytag Automatic Washer Features
Comparison of Capacity & Water Usage
Washing Action Comparison
Cabinet Finish Comparison
Hinge Comparison
Service Access Comparison
Low Post Drive
Drive System Comparison
Hose Comparison
Drum Finish Comparison
Air Seal Comparison
Rear Drum Support Comparison
Front Drum Support Comparison
Idler Pulley Comparison
Belt Drive Comparison
Door Insulation Comparison
Heating Element
Air Flow Comparison

Also includes complete information on current models of the time with full specifications and control panel views.

30" Electric Ranges: R-30, RG-35, RC-30, RCG-35, RE-36, RE-38S, REG-38, REG-38C and REG-39CD.
40" Electric Ranges: RE-47, RGC-45, RE-45.
Twin 30 Electric Ranges: REG-637V and REG-639CV.
Microwave Ovens: RCM-1, RCM-3, RCM-4 and RCM-6.