Also included at end is the full 1961 price list for dealers. Please note there are a few duplicates of certain brochures in this pdf to capture everything we have found.

This item is scanned at 600dpi for super crisp clear text and images.

Having the manufacturers part number for the part you need is essential for doing internet/eBay searches to locate these rare, no longer available parts. In many circumstances they can be found once you know the part number.

SRU-90, SRU-80, SRU-70, SRU-60

Portable:
SRP-90, SRP-80, SRP-70, SRP-60, SRC-70

Models include: ACL, ABL, ABL-S and ASL.

Ironer Models include: D, J and L.

Also included are supplements produced throughout 1960 highlighting recommend service procedures changes and the introduction of new mid-year models such as the LW061, LW0616, LW025 and LW035.

A Progress Report On Whirlpool
Unity of Purpose: An Introduction by Board Chairman Walter G Seeger
An Interview on Policy with President Elisha Gray II
Decentralization of the Manufacturing Operations
An Interview on Finances with Vice President of Finance Mason Smith
The 1957 Models of the Whirlpool Full Major Appliance Line
An Interview with Vice President of RCA Whirlpool Sales John Hurley
How the Whirlpool Organization Plan Works
Specialized Machines Make the Combination Washer-Dryer Perforated Wash Tub
Flexible Electrostatic System Applies Porcelain Enamel
Employee Relations In Action at the Marion Division
What Whirlpool Did to the Harvester Plant
Product Development Committees Coordinate Department Efforts
Design of the Month: RCA Whirlpool Imperial Refrigerator-Freezer
Appliance Service Is Put In A New Perspective

KDC-18
KDP-18
KDS-38
KDC-38
KDS-58
KDI-58
KDC-58

The installation instructions for the machine,
Special letter from Jane Oliver, Thor Home Economist to new Thor owners,
Complete service manual for the machine.

Sections include: Full specifications, Resistance Values, Operating Temperatures, Introduction, Features, Safety Features, Construction, Operation, Installation, Service Diagnosis Charts, Complete Serving, Wiring Diagrams and Schematics, Home-Ec Talk.

Models include: DE-636, DG-636, DE-634, DG-634, DE-632, DG-632, DE-632V, DG-632V.

October 1952 Issue
25th Anniversary Issue

PART 1- THE PAST as recorded by ELECTRICAL DEALER
The Product Story- 20 page pictorial review of the history and significant developments in Appliances: Washers, Dryers, Ironers, Hot Water Heaters, Ranges, Refrigerators, Dishwashers, Vacuum Cleaners, Fans, Air Conditioners, Food Mixers, Housewares, Sewing Machines, Electric Blankets, Clocks, Electric Kitchens, Irons, Toasters, Radios, Television. For the Automatic Washer, they show the invoice of the very first sale of the Bendix in 1937!

The Dealer Story--Pioneers in retailing electrical appliances
The Salesman's Story- A new business was launched by specialists
The Distributor Story--The backbone of modern marketing
The Advertising Story-History of Appliance Advertising
The Time Payment Story- Financing plans make mass selling possible
The ELECTRICAL DEALER STORY-History of a growing magazine
Looking Back-Promotion ideas from the early days

PART II- THE PRESENT as a milestone of industry progress
The Fifth Freedom-A report to consumers on electrical living
There's Always Room At The Top- Little known facts about men in the news

PART Ill- THE FUTURE as viewed by marketing and advertising experts
The Presidents' Forum-Industry executives predictions
Marketing And Advertising Forum-The five -year outlook
Can These Be Tomorrow's "Growth Appliances"- A designer's conception
From Cubby Holes To Showrooms- Appliance centers go modern

Great full page ads including:

Laundry Equipment:
ABC-O-Matic Automatic Washer
Speed Queen Dryer and Wringer Washer
Laundry Queen "Truly" Automatic Washer
Bendix Washer and Dryer
Apex Automatic Washer and Dishwasher
Tide's Frigidiare Washer Promotion
Dexter Wringer Washers
Woman's Friend Wringer Washers
Whirlpool Washer and Dryer showing both St. Joseph and Clyde Plants
Thor Automatic and Semi-Automatic Washers
Easy Spindrier Washers and Easy Wringer
Hamilton Dryers

Dishwashers:
American Kitchens Dishwasher
Crosley Dishwasher

Vacuum Cleaners:
Royal
Lewyt
Hoover
Apex Strato-Cleaner
Cadallic
Universal Jet-99
Eureka

Models include:
WDA-61, WD-61 , WCD-61, WIA-61, WIAR-61, WI-61, WCI-61, WCIR-61, WS-61, WDR-61, WDAP-61, WDA-62, WD-62, WCD-62, WDR-62, WIA-62, WIAR-62, WI-62, WCI-62, WCIR-62, WDP-62, WDL-62, WCDA-62, WDS-62, WCDAS-62, WCDASP-62, WIAS-62, WDA-63, WCDA-63, WCDAP-63, WCDAR-63, WD-63, WDP-63, WDR-63, WCD-63, WIA-63, WIAR-63, WCI-63, WCIR-63, WIAS-1, WDS-1, WCDAS1, WCDASP-1, WDA-63, WDA-64, WD-64, WDP-64 , WDR-64, WCDA-64, WCDAP-64, WCDAR-64, WCD-64, WIA-64, WIAR-64, WCI-64, WCIR-64, WDS-2, WDSR-2, WCDAS-2, WCDASP-2, WCDASR-2, WIAS-2, WIASR-2.