. . .CURE FOR

WARREN'S

¾ster¾oard

Warrens

Printing Papers

MEDICINE PACKAGING

When the Gillette Laboratories marketed its new medicine, Thorexin Cold Capsules, top-quality packaging was required. Mirror-smooth 16 point LusterBoard was selected to do the job. Manufacturers of other fast-selling items. . . candy, cosmetics, First Aid supplies, lingerie, textiles, food, beverages and many others . . . have also discovered how LusterBoard presents a product favorably, makes it stand out on the shelf. Here are a few of LusterBoard's advantages:

*    Maximum fidelity of halftone reproduction

*    Fast ink setting

*    Smooth folding, superb embossing effects

*    Strength equal to or surpassing boxboards two to four points heavier

*    Range of 14, 16, 18, 20, and 22 point thickness

Samples, demonstration pieces, and technical information are available from:

S. D. Warren Company 89 Broad Street, Boston 7, Mass.